A gentleman never talks about his tailor
Are you a generous business person go the extra mile for a client?
Article by Malcolm Levene
The title of this blog is taken from a TV show of the same name. The show, which was televised in 1967 centred on two tailors, one Jewish the other Roman Catholic: Cohen & Kelly. Needless to say, there where a number of trials and tribulations in their relationship. I’m reminded of my late father and his partner. Together they owned and ran a tailoring business in Brick Lane, east London. Clearly, they catered to an eclectic group of customers. Their clients included Ronnie Kray, Reggie’s gay twin, to the Chief Inspector of Leman Street Police station. There was never any doubt that my father provided good quality, excellent service, and value for money. In saying that, if I remember correctly, in those days quantity trumped quality: all of this for so little money.
Requesting someone to feel the width was likened to saying, See how much great value I provide… As a former retailer my motto was always to provide value for money, coupled with excellent quality. I might add, as a coach my approach is to provide excellent service and always go the extra mile. As far as quantity is concerned, I do provide extras. For instance, if I feel a coachee is holding back, often because they are overly aware of their business environment – I might take them out to lunch, or tea, after we’ve officially completed the coaching assignment.
So in a way, I do, in an extremely subtle fashion, ask clients to feel the width – kind of. I don’t know about you, but in my experience by providing more than the minimum required, we increase our presence. We also gain a reputation for being a generous business person. Now, I’m not saying this behaviour will increase revenue. I am saying your reputation will expand and others will be encouraged to take more notice of you. So if your reputation is something you care about, start by providing the kind of service, loyalty and commitment that is nothing short of admirable.
Too many are shy or too self conscious to blow their own trumpets. I’m not saying, behave arrogantly, or show off and allow ego to step in. Just consider how it might be for someone to experience the best version of you. Then take a step back and you’ll begin to see yourself in a new, refreshing light. Often we underestimate ourselves. That’s why it’s so important for us to see ourselves as others see us. When we get tied up in our story, our vision becomes blurred. I suggest you ask three people who you respect how they would describe you to someone who doesn’t know you. My guess is you’ll be pleasantly surprised when you learn what they have to say about you.
The following tips are intended to inspire & motivate:
- Ensure you authentically represent yourself.
- Know that respecting yourself will be contagious.
- Life isn’t what we make it, it’s what it makes of us.
- Determination coupled with self respect are effective tools for winning.
- Wisdom is an outcome of experience, healthy self belief and humility.